Three Thought-Provoking Fundraising Experiments to Get You Thinking in 2016 [Press Review]

Three Thought-Provoking Fundraising Experiments to Get You Thinking in 2016 [Press Review]

fundraising-half-art-and-half-science

Article selected by Daniel McDiarmid, Principal Consultant

Fundraising: Half Art and Half Science

by Brady Josephson | Virtuous, 4 December 2015

My career in the nonprofit world has largely been driven by desire and emotion. Compelled to try and make a difference, help others and live out what I believe. But it’s been the ‘knowledge’ where I’ve had to force myself to grow. And one area where I’ve found a lot of value is in looking at scientific research on donor behavior – why do people give? Here are 3 of my favorite scientific studies on giving and what they mean for your cause.

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Daniel’s Comment:

Three thought-provoking fundraising experiments to get you thinking in 2016.

Dr Daniel McDiarmid

Dr Daniel McDiarmid

Principal Consultant at AskRIGHT
Daniel is a highly experienced and innovative fundraising professional with more than 30 years of success raising funds for higher education, research, religious and other organisations in Australia and New Zealand.

To find out how Daniel can help your organisation, contact d.mcdiarmid@AskRIGHT.com.
Dr Daniel McDiarmid

Our fundraising consultants and our prospect research team create and select resources to help you develop your fundraising and raise more money for your nonprofit organisation.