Constructing Donor Prospect Profiles that Lead to Successful Fundraising

Constructing Donor Prospect Profiles that Lead to Successful Fundraising

Prospect research underpins every other activity that is part of a fundraising program.

This webinar will provide participants with an overview of prospect profiling – what goes into a profile, how it should be written, and why it is needed.

We will show you:

  • How to link prospect profiling with your organisation’s strategy
  • Research techniques and resources to efficiently find information to construct your donor prospect profiles
  • How to prepare an effective prospect profile